City Screen Edinburgh is located on the western approach to Edinburgh, Scotland’s capital city and at 18m x 4.5m is now the largest outdoor LED outside billboard in Scotland measuring 80 square metres.
The 12mm SMD LED display was retrofitted to a traditional backlit display sign structure. The enormous display houses 784 individual 12mm LED modules to create a seamless display.
Maserati was named as the launch advertiser, with further brands including Mercedes-Benz, Audi and Glenfiddich taking advantage of the new high profile LED display.
“The spectacular Edinburgh Gateway display demonstrates our ability to create incredible large format display solutions. Another great example of our full turnkey capabilities”
David Neale, Director at Concept Group
CityScreen Glasgow Forrest Media
CityScreen Glasgow, the largest portrait digital screen in Glasgow, is located above Glasgow central station and faces north on the corner of Union Street. With a range of over 600 meters the screen offers unrivalled impact and faces directly onto Renfield Street, the busiest street in Scotland and the main one-way artery that takes people through the city.
Concept Group’s turnkey offering included the design manufacture and the installation of the display; the company tailored structural and fabrication methods to deliver a completely unique solution. The display is comprised of 638 individual LED modules, which feature premium “black package” SMD (Surface Mount Diode) technology for superior image definition and maximised viewing angles.